Primary Health Care (PHC) is the foundation of a strong and resilient healthcare system, ensuring essential, accessible, and affordable health services for individuals, families, and communities. In Kenya, the key components of PHC include:
 Health in All Policies (HIAP) & Multi-sectoral Action – Integrating health considerations into policymaking across all sectors to address social determinants of health.
 Empowering Individuals, Families, and Communities – Enhancing health literacy and active participation in healthcare decisions.
 Integrated Health Services for Holistic Care – Ensuring seamless, comprehensive, and people-centered healthcare services.

Our Commitment to PHC Advocacy
In partnership with HENNET, Access to Medicines Platform (AtMP) is implementing the PHC Advocacy Project in Kisumu County. This initiative aims to expand and diversify advocacy efforts in Women’s Health (WH), advance Family Planning (FP), and strengthen Maternal, Newborn, and Child Health (MNCH) policy and funding in Kenya.
Key Objectives:
1. Strengthening PHC Advocacy – Uniting CSOs to push for PHC inclusion in County Integrated Development Plans (CIDPs), Annual Development Plans (ADPs), and the Medium-Term Expenditure Framework (MTEF).
2. Building Stakeholder Capacity – Equipping CSOs and community representatives with the skills and tools to advocate for PHC policy integration, funding, and accountability.
3. Facilitating Policy Implementation – Ensuring that national PHC policies are adapted and effectively implemented at the county level.
4. Promoting Resource Allocation & Accountability – Advocating for increased and efficient funding for PHC services while fostering transparency and accountability.
5. Ensuring Gender Equity in Advocacy – Addressing systemic health inequities by incorporating gender-responsive approaches in PHC advocacy.
6. Encouraging Community Involvement – Strengthening grassroots participation through dialogues, social accountability forums, and decision-making platforms.